拒绝“PPT式”咨询。我们提供一套“三级火箭”式的组织激活系统:从老板的战略心法(定方向),到高管的执行机制(建系统),再到全员的心性成长(发能量)。三步彻底打通组织能量淤堵,让 B.A.D战略从顶层设计无缝穿透至一线行动。
战略落地最大的敌人不是竞争对手;企业的瓶颈,永远是掌舵者的心智瓶颈。再完美的战略都需要人去执行。如果一个 CEO 的内心底层驱动力是恐惧、是匮乏感、是需要不断证明自己的“小我(Ego)”,那么无论给他多么美好的战略蓝图,他最终都会把它执行成一场充满焦虑的内卷战争。
美好品牌战略B.A.D帮助您从“混乱的战术堆砌”走向“清晰的价值输出”。“BUILD”解决商业如何存在,是整个战略的灵魂和立心之本;“ALIGN”解决企业如何驱动,是整个战略的骨架和修身之道,确保品牌思想的内外贯通;“DISTRIBUTE”解决企业如何被感知,是整个战略的果实和发声之术。
SAILING MARKETING美国团队将协助您匹配全美户外和机场广告牌以及明星资源;帮助你策划,制作以及传播您的品牌实现营销投资回报ROI的提升;也可以协助您对接美国各大商超销售渠道实现销售本土化的目标。
中国跨境电商50人成员
美国华人专家会副会长
独立风险投资人&电影制片人
Tony是一位深谙东方智慧的商业修道者。旅居洛杉矶多年,长期致力于将中国古老的哲学智慧(禅宗、易经、心学)与西方前沿的商业逻辑(品牌战略、脑科学、量子力学)进行深度融合。他打破传统商业“向外抓取”的匮乏逻辑,独创“B.A.D美好品牌战略”模型,主张“商业即修行,品牌即德行”。致力于推动中国商业文明向善、向美进化。帮助迷茫的创业者停止焦虑,找回内心的丰盛,打造受人尊重的美好品牌。
作为资深战略顾问,著有《无品牌不营销》、《无美好不品牌》,他服务于多位百亿级企业家,不仅是企业增长的幕后推手,更是一位关注创始人内心成长的灵魂伙伴。他坚信:“真正的强大不是向外征服,而是向内觉醒;看不见的心性,决定了看得见的成败“。
Tony Gu is a marketing and branding strategist specializing in ushering independently owned foreign companies into international markets. Tony founded Sailing Marketing in 2015 with the intent of helping independent Chinese companies build ethical brands from the inside out to promote conscious capitalism while simultaneously improving sales, increasing employee retention, and earning a firm footing in the global marketplace.
MEGHAN H
Director of Branding & Culture
With 8 years of experience in marketing, advertising, and branding, Meghan loves being involved in crafting and growing a brand, its voice, and its company culture. As Sailing Marketing’s Director of Branding & Culture, Meghan ideates and develops value-driven creative branding tailored to each client. She then oversees the holistic incorporation of that branding throughout the pillars of each brand’s marketing strategy, online presence, and company culture.

DANIELLE H
Director of Digital Marketing & Customer Experience
Danielle is a content marketer with more than 6 years of experience strategizing and implementing engaging content for social media, articles, website landing pages, and marketing emails, among other things. As Sailing Marketing’s Director of Digital Marketing & Customer Experience, Danielle thoughtfully crafts original social media calendars, assets, and copy that are organic, engaging, and authentic to the brands they represent. Danielle also consults with Sailing Marketing’s clients to ensure they are implementing best practices when it comes to the customer experience, the management of their social media pages, and the incorporation of their brand voice throughout their online presence.

BRIAN M
Director of Sales & Market Analysis
Brian is an experienced sales lead, market analyst, and SEO consultant. Throughout his career, Brian has closed millions of dollars worth of sales with companies across almost every continent and has earned himself a reputation of being transparent, trustworthy, and reliable in multiple industries. As Sailing Marketing’s Director of Sales & Market Analysis, Brian conducts essential market analysis for the industries in which Sailing Marketing’s clients operate and consults with clients to provide guidance on best sales practices. Additionally, with experience crafting search engine optimized (SEO) articles for multiple Big Five U.S. companies, as well as for other leading SaaS and product companies, Brian also lends his hand to ideating and executing strategic blog articles to help clients expand their sales reach. Brian strives to bring companies success through relentless hard work, innovative strategy, and teamwork.

Erin Pan
UX Designer
Erin is a growth product designer driven to scale businesses and create user-centric products. Having grown up in China, Erin moved to Southern California at the age of 15, where she eventually found a passion for creating intuitive and engaging products that enhance user experiences. As Sailing Marketing’s UX Designer and consultant, Erin provides thorough guidance and recommendations on how our clients can improve their websites and mobile apps to optimize the user experience.

SOPHIA J
Graphic Designer
With 6 years of graphic design work under her belt, Sophia is a skilled creative hailing from sunny Los Angeles. As Sailing Marketing’s Graphic Designer, Sophia ideates and executes original designs for client logos, packaging, print and digital ads, website redesigns, social media posts, and more. Sophia’s expert skills bring visual life and unity to the original brand visions Sailing Marketing crafts for each one of its clients.
OUR MISSION
We articulate a purpose to give meaning and coherence to the work you do. Then we build a brand around that purpose that enables people to change themselves, their organizations, and society from the inside out!
SAILING MARKETING为你的事业阐明一个目标,为你所做的工作赋予意义和连贯性,然后围绕这个目标建立一个品牌,使人们能够从内到外的让自己、我们的组织和客户,以及这个世界变得更加的美好!